Introducing
521: Who are we?
Learn about who we are as a brand
Learn About 521
At 521 Straps, we don’t just make gear—we forge tools built for warriors, lifters, and leaders. Our foundation is anchored in 2 Corinthians 5:21, a verse that reminds us of the sacrifice made for us—fueling everything we do with purpose, strength, and honor.
Meet Markus: Our Founder
A lifelong athlete, lifter, and maker. With a deep background in sports, strength training, and hands-on manufacturing, he brings the grit of the gym and the grind of the workshop. His vision ensures every strap meets the demands of real-world performance—tested by iron, sweat, and time.
A Statement from Markus:
We don’t lift just for the weight.
We lift to rebuild — to return stronger, clearer, and more grounded than before.
Every rep is a choice to keep going.
Every set is a reminder that consistency still matters.
521 was born for the ones who live by that truth.
The ones who train not to be seen — but to rise.
Quiet. Focused. Unshakable.
This brand stands for those fighting through setbacks.
Those building something real — even if no one’s watching.
It’s not about perfection. It’s about perseverance.
Our gear reflects that same mindset:
Built with care. Refined with purpose.
American-made tools for people who demand more from themselves — and from what they use.
Because at the end of the day, this is more than straps.
It’s belief. It’s discipline. It’s choosing to show up when giving up would be easier.
Fight. Overcome. Repeat.